While compelling, advertising on podcasts is still new territory to many. Which podcasts should your brand advertise on? What message should you deliver? What’s the best way to measure the effectiveness of each ad?
Let us cut your learning curve and help your brand have an impact faster.
We start each project by working to understand your audience as well as your advertising objectives and KPIs, working together to establish a clear brief.
Once we understand your audience and advertising objectives, we reach out to podcast shows in and out of our network with communities whose interests are aligned with your brand. It’s a bit like a match-making service.
If you’re happy with our strategy proposal and media costs associated, we execute it on your behalf, working closely with you and the creators to deliver on the brief and objectives.
From the moment your ads go live, we work closely with you and the creator to measure the impact your ads are having and deliver it to you in a concise monthly report.